What FareHarbor includes and how it helps you grow

When you partner with FareHarbor, you’re joining a community of more than 23,000 tour and activity businesses worldwide — supported by a global team of over 1,000 employees working across multiple offices.

As your revenue operating system, we offer onboarding to set up your business, in-house support teams around the world, ongoing product updates, built-in tools that drive revenue, and access to distribution channels and integrations that expand your reach. Everything is designed to help you sell, manage, and grow your business in one place.

Here’s what’s available to you to assist in your ongoing success.

What’s included with FareHarbor

Onboarding: Build your foundation

Before your first booking comes through FareHarbor, your business is being set up to match how you operate.

Each new business will have a dedicated Onboarding Specialist who focuses on translating your real-world operation into your Dashboard — this includes availability, pricing, and booking flow. When this is done well, you’re not adjusting to the system later. It’s already aligned with how you work.

They will walk you through the in’s and out’s of the software, so you immediately feel confident working within your Dashboard.

Pro tip: Need a refresh? Schedule a training session to revisit key features and get back up to speed.

Support: When you need help, and when you don’t

When something comes up, the goal is to get you the right answer quickly — whether it’s a simple fix or a more complex question.

For quick updates, many operators choose to use our robust Help Center. It includes step-by-step guides and helpful video tutorials so you can make changes on your own, without needing to wait for a response.

You’ll also see this reflected directly in the Dashboard through Skipper, FareHarbor’s built-in AI assistant, which provides real-time, guided support as you work — helping you find answers quickly and complete tasks without leaving the platform.

At the same time, FareHarbor has a global team of more than 120 internal support agents across Denver, Amsterdam, and Sydney. Beyond solving immediate issues, our Support team is focused on building your confidence in the platform. Every interaction is an opportunity to learn — so you’re not just fixing a problem, you’re gaining the skills to manage your Dashboard more effectively moving forward.

FareHarbor is one of the only booking platforms with a fully in-house support team. That means when you reach out, you’re speaking directly with someone trained on FareHarbor’s platform — not an outsourced agent.

Support is available across multiple languages, with teams based around the world, so you can get help when you need it, not just during one region’s working hours.

The approach is simple: make it easy to handle straightforward changes on your own, while ensuring more complex questions are handled by people who know the system inside and out.

Account Management: A partner in your growth

Your account manager is here to identify opportunities to scale, save time, and improve performance — not just within the Dashboard, but across your overall setup.

That might mean refining your booking flow, updating how your products are presented, or showcasing features and integrations that align with your goals. They’re about helping you make informed decisions based on what’s working.

This relationship also goes both ways. Operators are encouraged to regularly share feedback and request new functionality to influence what FareHarbor builds next.

The result is a platform that continues to evolve alongside the businesses using it.

Product and Engineering: Improving the platform year-round

The platform you log into today isn’t static.

Behind the scenes, our Product and Engineering teams are continuously building, testing, and releasing updates. Not just maintenance — improvements that impact how you sell and operate.

In the last 12 months, FareHarbor has released 178 tools and updates [from April 2025 – April 2026]. 

Some of the recently released tools operators have asked for include:

• Waitlist to capture demand when tours sell out
• Combos to increase order value within a single booking
• FareHarbor Dock to speed up in-person sales
• Customer Profiles to centralize guest information

Each feature solves a specific problem, but together they shape how your business runs day to day.

Education and resources: Helping you improve over time

To help you on your journey, FareHarbor has a growing list of ways to learn, explore new features, and improve how you use the platform over time.

You can explore our:

• Help Center: Detailed step-by-step articles and videos that walk you through setting up tools, features, and integrations in the Dashboard
• Blog: Product updates, use cases, and practical ways to apply new tools
• FareHarbor Community: Join thousands of FareHarbor operators asking questions, giving feedback, and sharing what’s working for them
• Spark and Meetups: Throughout the year, we host in-person events around the world focused on learning, networking, and industry trends
• Webinars: Live and recorded sessions covering features, strategies, and best practices
• Podcast: Growth: Powered by FareHarbor features interviews with operators and industry experts sharing stories and insights you can apply to your own business

More ways to grow 

Once you’re ready to take the next step, there are additional services available at an additional cost that are designed to help you scale your business further.

Distribution: Reaching customers beyond your own channels

FareHarbor makes it easy to connect with partners and bring in additional bookings.

API connections

Through API integrations, you can connect your experiences to more than 250 leading OTAs and travel platforms. Your inventory stays synced automatically, so availability remains accurate without extra manual work.

FareHarbor Distribution Network (FHDN)

The FareHarbor Distribution Network is an in-house affiliate network that allows you to showcase your tours to 500+ affiliates. With one contract and one Dashboard, you can manage partnerships, track performance, and generate additional bookings without added complexity.

Software partners: Saving time and energy extending your setup

From chatbots and waiver management to email marketing and accounting, FareHarbor integrates with a range of software partners that help you streamline operations and enhance the guest experience.

These integrations allow you to build on top of your existing setup, adding tools where they make the most impact — without needing to manage disconnected systems.

FareHarbor Sites: Improving conversions with expert design and SEO

Your website plays a major role in how effectively you turn visitors into bookings.

FareHarbor Sites are built specifically for tour and activity operators, with your availability, pricing, and booking flow fully connected. Operators who switch to a FareHarbor website see an average of 28.3% more conversions. 

They’re also designed to support long-term growth with built-in SEO, reporting, and real-time syncing — keeping your site accurate without extra work.

Getting the most out of FareHarbor

The value of FareHarbor isn’t just in what’s included, it’s in how much of it you use. All of these layers — support, product innovation, education, and built-in growth tools — are what set FareHarbor apart. While some platforms focus on being the lowest-cost option, FareHarbor is built to deliver long-term value through a more complete, constantly evolving system.

The operators who see the strongest results are the ones who:

• Explore new features as they’re released
• Revisit their setup and booking flow regularly
• Take advantage of distribution and growth opportunities
• Use available resources to refine their strategy

Because over time, those small improvements add up — and that’s where the real return comes from.

Want to see what FareHarbor has to offer in action? Schedule your free demo today.